Colour print
30 x 30cm
1962
This design for Air Liquide, the French industrial gases company, was created shortly before Loupot’s death. Streamlined almost to the point of abstraction, the two uppercase letters of the company are fused together to create a single symbol that neatly conveys the liquid qualities of the company. The drawing was kept by the company until 1991, when it was slightly modified, before finally being abandoned in 2017.