Colour lithograph
155 x 115cm
1953
An advert for a sparkling water, in which the words ‘l’eau qui fait bien’ (water that does you good) are repeated continuously. The words lay stress on the health benefits of the product, complemented by the reduced green and white palette that is evocative of a medical environment. The credibility of the statement is validated through this mock health aesthetic, a sense of refreshment and purity hinted at through the delicately balanced design.