Colour lithograph
159 x 120cm
1928
An early commission by Eugène Schuller for the beauty company L’Oréal to advertise an innovative hair product that could foam and wash without water. The lettering of the product forms a triangle centred around the ‘A’ of OCAP, that is mirrored in the miniscule lettering on the bottle behind the letter ‘O’. From the bottle, the product appears to foam out, forming the hair the woman, who is rendered in a characteristically Art Deco style with her stylized features, elongated nose, and linear profile.